J Mascis has joined forces with Keep, a vegan footwear company, to create a custom shoe. It is purple, of course, and features an embroidered stripe patterned after J’s guitar strap. COOL! You can check out the shoe above. Head to KEEP to pre-order your own pair, which come complete with a 7″ picture disc that features a previously unreleased J Mascis track. A part of the proceeds will go to support Amma, the non-profit organization of Mata Amritandamayi.
In other awesome news, Dinosaur Jr. have remixed Phoenix’s new single, “Entertainment.” You can stream the track below!